Getting back to basics

Getting back to basics has become a familiar refrain when discussing strategies to beat the recession. Recent...
October 17, 2009

Shoppers vs consumers

Most brands claim to know their consumer. They have study upon study detailing their consumer’s socio-economic status,...
October 7, 2009

Changes in China

At the height financial crisis most beauty companies more than willingly talked up their growth and expansion...
September 9, 2009