Cosmoprof Worldwide Bologna opens its doors

Cosmoprof Worldwide Bologna opens its doors today

Beauty trade show Cosmoprof Worldwide Bologna opens its doors today with an expected 2,822 exhibitors from 70 countries. This represents a 3% increase in exhibitor numbers on the 2017 event.

From March 15-18 the fair will host professionals from the retail, perfumery and cosmetics and green and organic sectors, as well as the national pavilions, at Cosmo Perfumery & Cosmetics, which runs in tandem with packaging area Cosmopack.

The areas geared towards the professional channel at Cosmo Hair & Nail & Beauty Salon together with the Chinese and Taiwanese national pavilions will run from March 16 to March 19.

The trade show’s organizers say that all areas of the event are growing. Cosmopack has grown by 6%, with 464 exhibitors from 31 countries, while the Cosmo Perfumery & Cosmetics area has grown by 5%. Organizers highlight the green sector’s growth, with 130 companies taking part.

In line with the growth of green cosmetics, the show will debut two new areas dedicated to the green trend in addition to the 3,000m2 (32,292ft2) pavilion devoted to naturals. These new areas are: The Green selection, which will showcase eco-friendly and indie companies in the event’s Extraordinary Gallery area, and Green Prime, an area that will bring together masstige and prestige brands with a green identity.

On Friday March 16, the show will host the Cosmoprof and Cosmopack Awards. Organized in conjunction with trend agency Beautystreams, the awards recognize innovation in haircare, skincare and make-up. BW Confidential was a member of the jury for the awards.

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