Fragrance suppliers at Beautyworld Middle East highlight demand for niche and high-end scents

The Quintessence area at the Beautyworld Middle East show

Consumers in the Middle East are looking for high-end, exclusive fragrances, whether in terms of the juice or packaging, according to exhibitors at this year’s Beautyworld Middle East show taking place in Dubai this week.

“We’re seeing a premiumization trend...

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