Grupo Boticário revamps retail chain The Beauty Box

Grupo Boticário has revamped its Beautybox chain

Brazil-based Grupo Boticário has re-branded and re-positioned its multi-brand beauty retail chain The Beauty Box, which first launched seven years ago.

The group, which now operates 40 stores under the Beauty Box nameplate, has re-named the chain to Beautybox and...

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