Interview with Cartier managing director fragrance Léa Vignal-Kenedi

Cartier managing director fragrance Léa Vignal-Kenedi

Cartier managing director fragrance Léa Vignal-Kenedi tells BW Confidential how she sees changes in consumer habits, how fragrance should be sold and the need for more data sharing between brands and retailers

Consumers have changed. Addressing these changes...

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