L’Oréal unveils Proenza Schouler fragrance

The fragrance will be backed by a print and digital campaign featuring model Vittoria Ceretti

L’Oréal has unveiled the debut fragrance from US-based womenswear and accessories brand Proenza Schouler. The French group signed a license with the brand two and a half years ago. Called Arizona, the fragrance is described as a floral with a...

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