Louis Vuitton launches men’s fragrance pop-up in New York City

The pop-up was designed to resemble a flower and is made entirely of fragrance packaging

LVMH-owned Louis Vuitton has opened a men’s fragrance pop-up store at New York’s Rockefeller Center. The pop-up, open from June 14 to the end of August, coincides with the launch of Les Parfums Louis Vuitton’s first men’s fragrance collection.

The pop-up...

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