Luxury and personal-care brands see strong rise in brand value in 2017

Gucci, Dior, Shiseido and YSL made the Top 20 Risers list for brand value

Consultancy firm Kantar Millward Brown’s BrandZ Top 100 Most Valuable Global Brands ranking notes that global brand value has risen 21% to $748bn compared to 2017. The report tracks the value of the most valuable brands globally. Tech companies like...

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