The Perfume Shop to open first ‘experiential’ concept store

The Perfume Shop's first experiential concept store opens on September 19

UK-based  fragrance retailer The Perfume Shop is to open its first experiential concept store on September 19. Set in Meadowhall shopping centre in Sheffield, UK, the store will feature interactive tools, a personalization area and new gift-wrapping ideas.

Interactive tools...

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