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“The availability of raw materials is clearly “Companies like ours, that export, are pretty the biggest challenge facing the industry. happy with the frst half of the year. We are seeing The rise of China, with its huge population, good results in Asia, the Middle East, Iran and means that there won’t be enough even Russia; France is the only country where the materials for everyone. There are also fewer business is not doing well. To grow, we need to sites that produce synthetic ingredients, due have a very diversifed presence.” to environmental controls.” Technico Flor managing director Fragrance Resources France gm Patrice Rouan Alexandrine Demachy “The number of launches is the main “Brands and suppliers hold the cards—it’s up to issue in the industry; with fankers and line them to accept lower proft margins. When your extensions, there are too many products. return on investment needs to increase every This only creates confusion for the consumer, year, the perfumer has a smaller budget because and even creates confusion for us—and we the client pays less and ingredients cost more. don’t see any slowdown in launches. But companies are becoming greedier with their It’s good to have newness, but often, margins; this is a recipe for disaster.” [these new products are] transitory.” Eurofragances global business director Cosmo International Fragrances Laurent Mercier executive vice president Marc Blaison “In the future, fragrance houses will no longer only sell a fragrance for its aromatic qualities. We’ll have to bring a service, technology and new applications—that is where our industry is headed. In terms Visit us at Creative Beauty Paris of acquisitions, the industry has been Sep Sep September 9-11, 2014tember 9-11, 2014tember 9-11, 2014tember 9-11, 2014 Sep looking at new areas like nutraceuticals and cosmetic actives. We’re investing today in what we’ll have to bring to the market, if we want to stay competitive.” Robertet fragrance division president Christophe Maubert “Our strategy is to work with niche brands so that we don’t suffer from the stagnation that has resulted from a lack of creativity from bigger brands. The fact that fragrances have to please a global audience means the market is seeing more juices that resemble one another. But brands are picking up on High E High E High E High Efficiency Airless Dispenserfficiency Airless Dispenserfficiency Airless Dispenserfficiency Airless Dispenser this, which is why they are creating their own niche and private collections.” Sozio general manager Frédéric Braud www.lablabo.com