Industry Talks: Benefit Cosmetics global senior vice president marketing and communications Toto Haba

Benefit Cosmetics global senior vice president marketing and communications Toto Haba

Benefit Cosmetics global senior vice president marketing and communications Toto Haba outlines the challenges of creating successful livestream events in Western markets

What is Benefit’s approach to livestreaming in the West and what are you learning? 

We’re very much in...

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