Beauty executives gather at BW Confidential’s The Beauty Party in Cannes
BW Confidential’s The Beauty Party proved to be a social highlight for beauty industry executives attending...October 5, 2022
Generating sales on TikTok
How brands can generate sales using TikTok There are a lot of question marks about selling on...September 26, 2022
The impact of inflation & pricing trends
The ins and outs of selling beauty as inflation rises Getting the pricing right in an inflationary...September 26, 2022
Industry views on the state of travel retail
Four travel-retail players assess the areas of focus post-Covid, alongside emerging trends, supply-chain challenges and the outlook...September 26, 2022
Industry viewpoint on the make-up market
BW Confidential talks to three key industry executives about the state of the make-up market MAC Cosmetics Chief...September 26, 2022
The make-up brand landscape 2022
An analysis of how the brand landscape in color cosmetics is changing There continues to be some...September 26, 2022
The latest make-up trends
BW Confidential highlights 10 key trends hitting the make-up market Masks off, make-up on Consumers are looking...September 26, 2022
The state of the make-up category
After being hit hard by the pandemic, color is getting back to growth, driven by premium items,...September 26, 2022
The state of the packaging market
Although demand for most beauty categories is back to pre-pandemic levels, packagers are up against supply-chain difficulties,...September 26, 2022
Re-engineering packaging supply chains
Recent events have put the fragility of the supply chain under the spotlight. Does the model need...September 26, 2022
Market watch: India – the state of beauty
A number of developments in India augur well for the development of prestige beauty in the country...September 26, 2022
Market watch: India’s brick-and-mortar landscape
Despite online growth, India’s beauty market has seen a rash of new retail formats and an increase...September 26, 2022
Market watch: India & online sales
Beauty e-commerce sales soared during the pandemic in India. And as the country recovered from Covid, the...September 26, 2022
Guest column: Lucie Greene on Gen Z beauty brands
In our guest column, Lucie Greene, Founder of consulting company Light Years, analyzes how Gen Z beauty...September 26, 2022
Beauty in Travel Retail Webinar – The Next Digital Frontier – key takeaways
‘The Next Digital Frontier’ was the theme of the second webinar in the Beauty in Travel Retail...June 27, 2022
Beauty in Travel Retail Webinar – Lessons from Downtown – key takeaways
‘Lessons from Downtown’ was the theme of the first webinar in the Beauty in Travel Retail event...June 27, 2022
Packaging: Make-up trends
The sustainability train is in motion when it comes to make-up packaging design. Much of the focus...June 22, 2022
Selling beauty on Amazon
Given the growth in online sales and marketplaces, prestige brands are re-evaluating the pros and cons of...June 22, 2022
The latest strategies from skincare brands
BW Confidential analyzes skincare strategies from the market’s major players. Major beauty groups are positioning themselves to...June 22, 2022
BW Confidential Beauty Market Round-up
BW Confidential’s Beauty Market Round-up series scans data and commentary of major beauty companies’ latest financial results...May 19, 2022
Packaging: Make-up sector analysis
More projects in make-up, especially with a sustainable bent, point to a potential rebound of the market...May 12, 2022
Travel retail: Pricing & discounting in Hainan
Aggressive pricing and discounts have helped drive sales volumes in Hainan, but at what cost to profits...May 12, 2022
Travel retail: How to drive spend in Hainan
The majority of shoppers are still not taking advantage of their full duty-free allowance in Hainan, either...May 12, 2022
Radar: Up & coming brands
BW Confidential zooms in on five brands with innovative approaches to ingredients, production processes and filling gaps in...May 12, 2022
Analysis: China’s changing distribution landscape
An analysis of the changing distribution landscape in China, both online and offline. As China’s e-commerce environment...May 5, 2022
The future of China’s local brands
Local Chinese brands continue to gain market share, but there are questions over whether their popularity may...May 4, 2022
Analysis: Assessing the risks of doing business in China
From government crackdowns on a range of sectors, and a zero-Covid strategy, to the war in Ukraine,...May 4, 2022
Analysis: The state of the market in China
Slower overall economic growth and harsh Covid lockdowns are set to take their toll on China’s beauty...May 4, 2022
The latest skincare trends
BW Confidential highlights key trends in skincare and how they are set to develop. Waterless Beauty 2.0 The...April 28, 2022
The rise of skintech
An analysis of how healthtech will influence skincare Developments in health tech are providing a rich source...April 28, 2022