Maybelline New York launches virtual try-on in ChatGPT
Maybelline New York has launched a make-up virtual try-on experience in ChatGPT.
Coty inks partnership with AI marketing platform Brandlight
Coty and Brandlight have inked a partnership that aims to improve brand discovery and visibility across AI assistants and generative AI search platforms.
The latest Retail & Tech newsletter out today – No 276
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 275
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Douglas launches self-service B2B online gift card shop
Douglas has launched a self-service B2B gift card shop in Germany, expanding its gift card business.
The latest Retail & Tech newsletter out today – No 274
BW Confidential’s newsletter on the latest retail & tech trends in beauty
e.l.f. Cosmetics launches avatar customization on Zepeto
e.l.f. Cosmetics has launched “Express your e.l.f.” on avatar-based social metaverse platform Zepeto.
L’Oréal launches Dr.G on TikTok Shop
L'Oréal has launched its Korean skincare brand Dr.G on TikTok Shop.
Boots to launch on TikTok Shop
Boots is to launch on TikTok Shop on September 28.
Revieve unveils beauty intelligence platform
Revieve has unveiled BeautyCatalyst, which it describes as a beauty commerce intelligence platform.
The latest Retail & Tech newsletter out today – No 273
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Donatella Versace and Revolve Group establish joint venture for fashion and beauty
Donatella Versace and Revolve Group have established a new joint venture to develop a beauty and fashion business.
The latest Retail & Tech newsletter out today – No 272
BW Confidential’s newsletter on the latest retail & tech trends in beauty
e.l.f. Cosmetics partners with AI virtual closet Alta
e.l.f. Cosmetics has partnered with Alta, an AI-powered virtual closet.
Avolta launches stablecoin payment pilot program
Avolta has launched a pilot program today allowing customers to pay with stablecoin.
The latest Retail & Tech newsletter out today – No 271
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Lush launches campaign for safer social media
Lush has launched a campaign highlighting concerns about the impact of major social media platforms.
Very Group auction said to be unlikely to proceed
An auction of British online retailer Very Group is unlikely to proceed, according to Sky News.
Sephora to pilot monthly drops on TikTok Shop
Sephora is to pilot an initiative on TikTok Shop in the US from September 19.
The latest Retail & Tech newsletter out today – No 270
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Asos expands fragrance assortment
Asos has expanded its fragrance assortment with a string of new launches.
iRomaScents presents AI fragrance discovery platform at Sephora
iRomaScents is presenting its AI-powered fragrance discovery platform at Sephora’s store in Marbella, Spain.
The latest Retail & Tech newsletter out today – No 269
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 268
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 267
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Zalando expands K-beauty assortment
Zalando is expanding its selection of Korean beauty products.
The latest Retail & Tech newsletter out today – No 266
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Kiehl’s starts selling on Uber Eats
Kiehl’s has started selling its products on the Uber Eats marketplace.
The latest Retail & Tech newsletter out today – No 265
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Jo Malone London launches scent tool on Pinterest
The Estée Lauder Companies (ELC) has launched Scent Scanner for its brand Jo Malone London.