Country Reports

Update on Alibaba’s strategy

An analysis of Alibaba’s recent strategy and how the platform is becoming ever more linked with success...
May 4, 2020

Retail renewal in Brazil

More retailers are getting into beauty or expanding their network in the country—good news for the market...
March 23, 2020

The color market in China

The color market is thriving in China. BW Confidential analyzes the key growth drivers for the category in...
March 23, 2020

How beauty is performing in Germany

 The German market is seeing sluggish growth and changing consumption habits Growth is slowing in Germany, long...
October 7, 2019