Beauty Tech Live: Optimizing the customer journey by combining beauty media and e-tail data

E-tail-driven content has infiltrated consumers’ everyday scroll, mmi Analytics CEO Christian Eckley said to attendees at Beauty Tech Live’s Engagement Lounge today.

“Media has for some time been wired for e-tail, but now e-tailers are being wired for media,” Eckley...

Read the full article now!
Subscribe