Digital

Pure-playing in Europe

Selling beauty products on the web is still a thorny issue in Europe, as was shown at...
December 12, 2013

China, prestige brands & the web

Success in China will be tightly linked to brands’ digital competence, according to a study by US-based...
December 12, 2013

Bluefly adds scent

US-based online retailer of designer fashion brands Bluefly.com has added a fragrance boutique to its website. The...
December 11, 2013

Blogs versus magazines

Blogs are more influential than magazines in consumers’ choice of beauty buys, according to a survey jointly...
December 11, 2013

L’Oréal unveils digital ambitions

L’Oréal said it significantly increased investment in digital activities last year and sees the internet as one...
December 11, 2013

Beauty gets wired

Beauty brands have implemented impressive e-commerce strategies in China. Good news given the internet’s potential of becoming...
December 10, 2013

What do bloggers want?

Beauty blogs provide a wealth of insight on what consumers like, don’t like or would like to...
December 10, 2013

Beauty blogger review December 2013

Eyes of Horus (EOH) Goddess Mascara. This Australia-based brand is praised for its natural and long-lasting mascara...
December 3, 2013

Beauty blogger review November 2013

  Tarina Tarantino Floriculture Eyeshadow Palette. The Floriculture Eyeshadow Palette, which offers eight eyeshadow shades inspired by...
November 19, 2013

Beauty blogger review November 2013

    Peacekeeper Cause-Metics Blueberry Yum Balm. Blueberry Yum Balm is a clear moisturizing gloss that contains...
November 6, 2013

The store of the future

How beauty retailing is set to evolve in the years to come     Step into a...
October 15, 2013

Doing digital better

How beauty brands and retailers can do digital better                ...
October 11, 2013

Clarins relaunches Mugler.com

Clarins has launched a new website for its Thierry Mugler brand that claims to bring together content,...
October 9, 2013

Beauty blogger review October 2013

The products they’re talking about     Verso Skincare. This skincare brand from Stockholm, Sweden, has a...
October 9, 2013
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