
The 33rd edition of the Fragrance Foundation France Awards, which recognize fragrance excellence, were held last night at the Pavillon Gabriel in Paris. The award winners were announced at a ceremony, which was followed by a gala dinner.
Hermès was a big winner of the evening, walking away with three prizes in the Professional Awards category (voted on by a jury of industry experts). Hermès’ Barénia fragrance won Best Women’s Fragrance Launch, Best Bottle Design among Women’s Launches, and Best Communication among Women’s Launches.
Cerruti 1881’s (Designer Parfums) VIVO won Best Men’s Fragrance Launch in the Professional Awards category.
Lacoste (Interparfums) and Jean Paul Gaultier (Puig) both won two awards in the Professional Awards category. Lacoste won Best Bottle Design among Men’s Launches and Best Communication among Men’s Launches for Lacoste Original. Jean Paul Gaultier won Best Women’s Line Extension in an Existing Range for Gaultier Divine Le Parfum and Best Men’s Line Extension in an Existing Range for Le Beau Paradise Garden.
In the People’s Choice category (voted on by the general public), Lancôme’s (L’Oréal) La Vie Est Belle L’Elixir won the Best Women’s Fragrance of the Year, while Parfums Christian Dior’s (LVMH) Sauvage Eau Forte won the Best Men’s Fragrance of the Year.

BW Confidential partnered with The Fragrance Foundation France once again this year to produce a special-edition magazine. Read the issue here (in French).
This special-edition includes:
- All the 2025 Award winners & nominees
- An analysis of the fragrance market in France, with key data & views on the sector
- A report on consumers’ changing fragrance habits
- Views from top perfumers on AI & olfactive trends
- An interview with The Fragrance Foundation France President Philippe Ughetto












The Fragrance Foundation France 2025 Award Winners
The People’s Choice Awards
Best Women’s Fragrance of the Year
La Vie Est Belle L’Elixir – Lancôme (L’Oréal)
Best Men’s Fragrance of the Year
Sauvage Eau Forte – Parfums Christian Dior (LVMH)
Professional Awards
Best New Women’s Fragrance Launch
Barénia – Hermès
Best Bottle Design – Women’s Launches
Barénia – Hermès
Best Communication – Women’s Launches
Barénia – Hermès
Best Women’s Line Extension in an Existing Range
Gaultier Divine Le Parfum – Jean Paul Gaultier (Puig)
Best Men’s Fragrance Launch
VIVO – Cerruti 1881 (Designer Parfums)
Best Bottle Design – Men’s Launches
Lacoste Original – Lacoste (Interparfums)
Best Communication – Men’s Launches
Lacoste Original – Lacoste (Interparfums)
Best Men’s Line Extension in an Existing Range
Le Beau Paradise Garden – Jean Paul Gaultier (Puig)
Best Niche Fragrance
Young Independent Brand
Tobacco Memories – Chambre52
Independent Brand
Estrella de la Mañana – Une Nuit Nomade
Brand Belonging to a Group
Acne Studios by Frédéric Malle – Éditions de Parfums Frédéric Malle (Estée Lauder Companies)
Responsible Innovation Award
Up-and-Coming Brand
Theor – Brume Orpin
Established Brand
Déclaration – Cartier
