October 22, 2025
Swiss flavor and fragrance company Givaudan has partnered with Louvre Abu Dhabi in the United Arab Emirates to create a new signature scent for the museum called Universal Breeze.
The scent was created by Givaudan perfumers Dalia Izem and Gaël Montero. It is inspired by the museum’s architecture, light and materials.
Visitors will also be able to take an olfactory guided tour that aims to complement the art‑viewing experience and engage the senses through creations by Givaudan perfumers.
Givaudan says the collaboration demonstrates how scent can contribute to cultural experiences, providing audiences with a new way to discover and connect with art.