Groupe Marie Claire & Marie Claire International become exclusive media partner for Beauty Tech Live

BW Confidential is pleased to announce that renowned publisher Groupe Marie Claire & Marie Claire International are to become the exclusive mainstream media partner for the pioneering Beauty Tech Live event to take place from April 12-16.

Beauty Tech Live is the first B2B virtual event that brings together the worlds of beauty and tech. The event will feature a series of conferences, panel discussions, talks and case studies from beauty and tech thought leaders, innovators and disruptors, with the aim of providing unique insights on how digital is impacting the beauty market. Beauty Tech Live will also house a premium expo space for select companies in the area of beauty tech. The event is organized by BW Confidential in partnership with the Moodie Davitt Virtual Expo Company.

As media partner, Groupe Marie Claire & Marie Claire International will host a panel discussion at Beauty Tech Live that will examine how legacy media brands can help beauty companies boost their online business. It will explore a range of issues, from content and e-commerce to livestreaming in China. The panel will feature Group Marie Claire Managing Director Amalric Poncet, Marie Claire UK E-commerce Director Emily Ferguson, Marie Claire UK Beauty & Style Director Lisa Oxenham and Marie Claire China Digital Director Fionn Feng.

Marie Claire’s editorial team will also cover the Beauty Tech Live event in its French and UK international markets.

“We are excited to partner on this innovative event, which brings together two key areas for Marie Claire: beauty and tech. Digital transformation is a top priority at the group, and this event is in line with the company’s forward-looking culture and our commitment to be at the forefront of the market’s latest trends,” comments Groupe Marie Claire Managing Director Gwenaelle Thebault.

“We are delighted to be working with such a respected, prominent and influential media brand for this new event. Maire Claire is the undisputed leader when it comes to beauty content and we are confident that the partnership will add value to Beauty Tech Live,” adds BW Confidential Editor in Chief Oonagh Phillips.

Marie Claire is one of the world’s most distinguished media brands. Spanning 25 markets, Marie Claire engages and connects with more than 85 million women around the world. The brand boasts record-breaking traffic of over 52 million unique users, 21 million social-media fans and 12 million readers.

Register to attend Beauty Tech Live

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