Fragrance and beauty sampling company Orlandi has unveiled a new paper-based label for fragrance sampling called Reveal EcoPro.
Designed to hold a dry fragrance formula, the EcoPro label is made exclusively from paper, without the use of plastic or foil. The label uses a paper barrier developed by Orlandi that is said to preserve olfactory integrity, while still being recyclable.
Orlandi’s Reveal technology is said to ensure accurate fragrance reproduction while using ingredients that are natural, biodegradable and generally recognized as safe (GRAS) for cosmetic use by the FDA. No polymers, plastics or ingredients of animal origin are used.
The Reveal EcoPro label is customizable (in terms of shape, finish and printing) and is compatible with a variety of formats: Press inserts, point-of-sale sampling, co-packing for e-commerce or direct mail.
Orlandi says the label is a sustainable and cost-effective solution for brands.