The NPD Group to reveal key e-commerce data and trends at Beauty Tech Live

Market-research company The NPD Group will deliver key data and trends on beauty and e-commerce at the new Beauty Tech Live virtual event set to take place from April 12-16, 2021.

Beauty Tech Live is the first B2B virtual event that brings together the worlds of beauty and tech. It is a forum for executives to share new ideas, inspiration and experiences in the area of beauty tech. The event is organized by BW Confidential in partnership with the Moodie Davitt Virtual Expo Company.

Three senior executives from The NPD Group will reveal insights into the state of beauty e-commerce and how the channel is set to evolve in three major markets: Europe, the US and China.

Mathilde Lion, Director and Beauty Industry Analyst, Europe at The NPD Group, will analyze online beauty sales in Europe’s Big Five markets. Larissa Jensen, Vice President, Beauty Industry Advisor, The NPD Group, will present e-commerce data in the US and what it means for market players there, while Stanley Kee, Managing Director, APAC The NPD Group, will highlight trends and provide insights into the fast-paced market for online beauty in China.

This session will be a must-attend for beauty executives who want to know more about how COVID-19 has impacted online sales in major markets, and about what comes next for beauty e-commerce.

Other speakers at the pioneering Beauty Tech Live event include: Lubomira Rochet, Chief Digital Officer of L’Oréal, Jun Dong, Managing Director of Tmall Global Beauty, Alibaba Group, Jean-Denis Mariani, Chief Digital Officer of Coty, Javier Bach, Chief Operating Officer of Puig, Malina Ngai, Group Chief Operating Officer of A.S. Watson Group (ASW), and CEO of A.S. Watson (Asia & Europe), Dr Wolfgang Baier, CEO of Luxasia and Adrien Geiger, L’Occitane Group Sustainability Officer and Director of the L’Occitane en Provence brand.

More speakers at the Beauty Tech Live event will be announced shortly.

For more information on Beauty Tech Live or to participate in the event, contact Nicolas Grob: