BW Confidential’s September Magazine out now

BW Confidential’s September Magazine is out now. This issue, in print and digital, features in-depth analysis on a range of issues. It includes:

-An interview with Interparfums chairman and ceo Philippe Benacin

-A special report on fragrance creation trends and how the category is weathering COVID-19, as well as a listing on key fragrance creation houses

-Market insight on the US, and how retail in performing in the country

-A travel retail focus on China

-Insight into how stores will look post-COVID-19

-An analysis on how TikTok is being used by beauty brands and what is next for the platform

To access the September issue, click here

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