Cosmoprof Asia sees 4% increase in exhibitors

From left to right: Francesca Donati, Head of International Marketing for Asia at BolognaFiere Cosmoprof; Enrico Zannini, General Manager BolognaFiere Cosmoprof; Margaret Ma Connolly, President and CEO Informa Markets Asia; Janice Lee, Vice President Informa Markets Asia.

Exhibitor numbers at the Cosmoprof Asia show are up 4% to 2,806 compared with 2025, Janice Lee, Vice President Informa Markets Asia said at a press conference today.

The Cosmoprof Asia show is taking place this week in Hong Kong.

More than 90% of exhibitors hail from outside Hong Kong. There are five new country pavilions this year: Brazil, Bulgaria, Canada, South Africa and the UK.

Margaret Ma Connolly, President and CEO Informa Markets Asia, said visitor pre-registration numbers are up more than 30% year-on-year, with visitors from the Philippines nearly doubling. Visitors from Indonesia are up over 65%, from Malaysia up 36% and those from the UAE up by more than 125%. Janice Lee, Vice President Informa Markets Asia, told BW Confidential that more than 90% of visitors at Cosmopack yesterday were international and visitors from the Middle East and Central Asia grew by 150%.

Citing figures from Beautystreams, Margaret Ma Connolly says that the global beauty and personal-care market is projected to reach $700bn in 2026. She adds that Asia is driving innovation, manufacturing and trends in the market.

This year’s Cosmoprof Asia Awards received more than 441 submissions from 19 countries and regions. Some 44 finalists were selected, which were judged by 19 global jury members. There will be 11 winners, announced this afternoon at an Awards ceremony.

Next year’s Cosmoprof Asia will be the show’s 30th anniversary. In 2027, Cosmopack Asia will take place November 16-18 and Cosmoprof Asia will take place November 17-19.