Analysis

Make-up trends 2011

An analysis of how major make-up trends will evolve and a peek at the developments to come...
March 23, 2011

Retailing color cosmetics

A survey of the dos and don’ts for better selling make-up in-store, and a look at who...
March 23, 2011

Make-up category analysis 2011

Make-up did much better last year, driven by innovative new product launches. BW Confidential analyzes the ups...
March 23, 2011

Prestige retailing in Brazil

Growth of the internet, the expansion of pharmacies and the entry of Sephora are likely to boost...
March 23, 2011

Brazil beauty analysis 2011

Brazil’s beauty category continues to boast high growth rates and retail is improving, but many obstacles remain....
March 23, 2011

Beauty assistant training

Brands and retailers are putting more resources into training store staff, but there are still hurdles to...
March 8, 2011

NPD on US beauty

BW Confidential reports on the findings on the US prestige beauty market in 2010 and beyond presented...
February 23, 2011

Social commerce

BW Confidential analyzes the potential of Facebook as a selling channel for beauty   There’s been much...
February 23, 2011

Beauty in fashion stores

BW Confidential analyzes fashion retailers’ growing beauty offer   Fashion retailers’ beauty offers have moved well beyond...
February 8, 2011

Mexico market analysis

Mexico’s beauty market continues to see encouraging growth and looks set for a shake-up in prestige retailing...
January 25, 2011

China’s luxury market

    The International Luxury Business Association held a conference in Paris in December 2010 to evaluate...
December 18, 2010

A look back at beauty in 2010

  A snapshot of the major events that shaped the industry in 2010   Acquisitions • Coty...
December 18, 2010

Trends for 2011 and beyond

BW Confidential asks three trend watchers for their views on what’s to come in 2011, how retail...
December 18, 2010

Vietnam market analysis

Developments in retail and infrastructure are driving growth in beauty in the country, but the market still...
December 7, 2010

China spa market analysis

The Chinese spa market is in full expansion mode, but many challenges remain     The spa...
November 24, 2010

Direct sales market analysis

BW Confidential looks at the strength of direct sales in emerging markets and where the business is...
November 9, 2010

Men’s market analysis

There’s been a renewal in activity in the men’s market. BW Confidential analyzes the potential of the...
October 13, 2010

In-store services

Beauty retail comes around to the benefits of in-store makeovers, treatments and other add-ons     The...
September 25, 2010

Holiday 2010 market outlook

BW Confidential looks at how the market is shaping up this year and analyzes forecasts for the...
September 1, 2010

Beauty & mobile commerce

What’s in store for mobile commerce?     Talk to any analyst and they will tell you...
July 7, 2010

Analyzing the natural beauty market

Lessons from the burgeoning natural beauty sector     The natural personal-care category is the shining star...
April 28, 2010

TV shopping & beauty

How TV retail is becoming a more important channel for cosmetics and fragrance       TV...
March 16, 2010

Beauty & online sales

How internet retailers can better engage consumers and encourage them to buy more online     Internet...
February 17, 2010

Men’s fragrance analysis

Men’s fragrance sales may be down by double-digits, but more creative offers are adding color to the...
February 3, 2010
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