Analysis

TV shopping & beauty

How TV retail is becoming a more important channel for cosmetics and fragrance       TV...
March 16, 2010

Beauty & online sales

How internet retailers can better engage consumers and encourage them to buy more online     Internet...
February 17, 2010

Men’s fragrance analysis

Men’s fragrance sales may be down by double-digits, but more creative offers are adding color to the...
February 3, 2010

Luxury conference: What’s next?

BW Confidential gleans the highlights from the International Luxury Business Association conference, ‘Luxury Beyond the Crisis’, which...
December 16, 2009

Holiday outlook 2009

BW Confidential examines how retailers will attract consumers this holiday season and gives an outlook for the...
December 16, 2009

Category management in prestige

Will the prestige industry focus more on shopper habits and move closer to category management?    ...
December 2, 2009

Social networking strategies

BW Confidential examines how beauty brands can approach social networking and how the media will evolve  ...
November 17, 2009

P&G: building beauty

BW Confidential analyzes the recent changes in Procter & Gamble’s beauty strategy   Earlier this year and...
October 17, 2009

Beyond Beauty Paris review 2009

The Paris-based trade show beats expectations for its 2009 edition   Trade show Beyond Beauty’s new format...
September 23, 2009
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