The latest issue of BW Confidential’s Retail & Tech newsletter is out now.
In this issue:
A.S. Watson Group is the latest retailer to team up with a delivery app to boost its online reach. The retail group has partnered with Southeast Asian company Grab, which started out as a ride-hailing app and has evolved into a super app offering food ordering, ticket purchasing and financial services. Several beauty brands and retailers have inked partnerships with food delivery or ride hailing apps in a bid to overcome the challenge of offering high-speed convenient delivery to consumers, especially during the pandemic when stores have been closed or consumers are reluctant to shop offline.
This week’s newsletter also covers NRF’s retail trends, smart perfume, App Annie’s State of Mobile 2021 report, Sephora’s Hong Kong expansion, Lunar New Year at home, Nordstrom’s self-love retail, Tmall Global’s “perfume route,” Tresl’s Shopify solutions and more. Plus, we scour social media to highlight key trending topics and innovative Instagram, TikTok or other social campaigns.