LVMH highlights clienteling and one-to-one commerce at Vivatech

LVMH Chief Omnichannel Officer Michael David and LVMH Chief Information Officer Franck Le Moal

Clienteling and one-to-one commerce were among the digital initiatives highlighted by LVMH Chief Information Officer Franck Le Moal, as the group navigated the COVID-19 pandemic.

Le Moal was speaking at international technology fair Viva Technology taking place in Paris this...