Beauty’s new invisible architecture: Why data integrity and relationship intelligence will shape the next decade of AI
The beauty industry has spent years preparing for “the future of AI,” only to discover that it has already arrived
Bobbi Brown Cosmetics launches on US Amazon Premium Beauty store
Estée Lauder Companies has launched Bobbi Brown Cosmetics on the US Amazon Premium Beauty store.
Clarins launches mobile app
Clarins has launched a mobile app in partnership with its digital partner Merkle.
Jo Malone launches online scent advisor
Estée Lauder Companies’ Jo Malone London brand has launched an AI-based scent advisor aimed at
The latest Retail & Tech newsletter out today – No 242
BW Confidential’s newsletter on the latest retail & tech trends in beauty
L’Oréal and Mastercard launch credit card for beauty industry
L’Oréal and Mastercard have partnered to launch a credit card for the beauty industry called the L’Oréal Mastercard BusinessCard.
The latest Retail & Tech newsletter out today – No 241
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 240
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Ulta Beauty launches AI-powered robotic manicures by 10Beauty
Ulta Beauty has launched a full-service, AI-powered robotic manicure machine by robotics company 10Beauty.
AI is the new beauty counter: Why AI-powered discovery and the agentic world make the owned digital experience more crucial than ever
Consumer discovery has shifted into AI-powered environments—and brands must meet that curiosity with agentic, emotionally resonant digital experiences
The latest Retail & Tech newsletter out today – No 239
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Estée Lauder Companies partners with Shopify
Estée Lauder Companies (ELC) has partnered with commerce platform Shopify to modernize its
The latest Retail & Tech newsletter out today – No 238
BW Confidential's newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 237
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 236
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Ulta Beauty launches marketplace
Ulta Beauty has launched its beauty and wellness marketplace.
The latest Retail & Tech newsletter out today – No 235
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Charlotte Tilbury launches on US Amazon Premium Beauty store
Charlotte Tilbury launched on the US Amazon Premium Beauty store today.
The latest Retail & Tech newsletter out today – No 234
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Sephora launches digital storefronts for creators
Sephora has launched My Sephora Storefront, an affiliate platform that enables US-based creators to build shoppable digital storefronts.
The latest Retail & Tech newsletter out today – No 233
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 232
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Sephora partners with Uber
Sephora has partnered with transportation company Uber Technologies to deliver beauty products through the Uber Eats platform.
The latest Retail & Tech newsletter out today – No 231
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Make-up brands creating a buzz on social media
BW Confidential analyzes the social-media strategies of six
Revieve and SunSolve MD launch new skin advisor tool
Revieve has partnered with SunSolve MD to launch the AI-powered SunSolve Skincare Advisor.
The latest Retail & Tech newsletter out today – No 230
BW Confidential’s newsletter on the latest retail & tech trends in beauty
Haut.AI launches SPF Truth Booth
Haut.AI has launched an interactive tool called SPF Truth Booth.
The latest Retail & Tech newsletter out today – No 229
BW Confidential’s newsletter on the latest retail & tech trends in beauty
The latest Retail & Tech newsletter out today – No 228
BW Confidential’s newsletter on the latest retail & tech trends in beauty