Urban Decay tops L2’s Beauty US Digital IQ Index
L’Oréal-owned Urban Decay has topped the Digital IQ Index Beauty US 2016 compiled by research group L2....December 2, 2016
Social media monitor December 2016
Innovations like the multi-tasking moisturizer from Korean brand J.One Jelly Pack, which doubles as an adhesive ‘make-up...November 30, 2016
SocialVend launches vending machines to reward shopper social engagement
UK-based vending machine company SocialVend has launched Vendmini, a vending machine designed to reward consumers for their...November 28, 2016
Sephora launches BeautyBot gift finder
Beauty retailer Sephora launched a BeautyBot Christmas gift finder on Facebook Messenger in five countries in Europe...November 18, 2016
New app to connect consumers with beauty professionals
A mobile app connecting consumers with beauty and wellness professionals in Paris is to launch in January...November 18, 2016
Shiseido Travel Retail and DFS create Travel & Happiness campaign
Shiseido Travel Retail teamed up with Japanese contemporary artist ShiShi Yamazaki and operator DFS to launch a...November 16, 2016
Social media monitor November 2016
L’Oréal’s NYX Cosmetics New York flagship, which opened at the end of October, created a major buzz...November 15, 2016
Sephora introduces new bot-powered beauty tools
Beauty retailer Sephora has introduced two new bot-powered beauty tools available on Facebook Messenger in the US:...November 3, 2016
An analysis of beauty retail technology
BW Confidential analyzes technologies that brands and retailers should be looking at to provide a better digital...November 2, 2016
Social media monitor November 2016
The launch of online fashion retailer Missguided’s first make-up collection has interested bloggers who like the competitive...November 2, 2016
Social media monitor October-November 2016
Gloss for eyes is claimed to be a big trend emanating from fashion shows. Bloggers like the...October 18, 2016
An analysis of social commerce
How purchases on social-media platforms are set to evolve in beauty Instead of looking for likes,...October 17, 2016
Deploying digital in brick-and-mortar stores
Retailers are having a hard time finding the best way to deploy digital in their brick-and-mortar stores....October 14, 2016
German beauty brands should increase mobile investments, says L2
German beauty brands should increase their investments in mobile, according to data from digital research group L2....October 6, 2016
How travel-retail players can embrace data sharing
Given the current tug of war over passenger profile information, how can players be encouraged to work...October 4, 2016
An analysis of click & collect in travel retail
Operators and airports are delving deeper into the realms of online sales and click & collect services....October 4, 2016
Using data to target passengers in travel retail
Dior developed a Tinder-like app, which had a big impact on sales of Dior Poison Girl Customer...October 4, 2016
An analysis of the use of digital in travel retail
The Flio app offers one-click access to the official free wifi at 400 airports and deals on...October 3, 2016
Internet becomes preferred source of information on make-up
The internet is now the fastest-growing source of make-up information in the US, despite being the least...September 26, 2016
Spotlight on digital initiatives in travel retail
When done properly, digital initiatives can stop shoppers in their tracks and encourage them to buy. BW...September 22, 2016
An analysis of travel retail and digital
Travel retail is missing out when it comes to digital. Uber for airports-style apps and beacon technology...September 22, 2016
Beauty brands and augmented reality
Augmented reality is set to become a standard part of brands’ marketing campaigns with improvements in technology...September 20, 2016
Social media monitor September 2016
The latest cushion foundation launches by Western brands have been winning the approval of bloggers, with some...September 19, 2016
Beauty brands could better take advantage of WeChat
Beauty brands could better take advantage of Chinese messaging app WeChat. The app now has more than...September 14, 2016
Beauty brands and instagram and snapchat
Brands should be playing to the different strengths of Instagram and Snapchat rather than think that they...September 14, 2016
Marionnaud extends digital offering with launch of new app
France-based retailer Marionnaud has launched a new mobile application that gives users access to the entire catalog...September 12, 2016
Galeries Lafayette adds to digital offering with BazarChic acquisition
France-based Galeries Lafayette Group has acquired a majority stake in BazarChic, a French e-commerce company specialized in...September 5, 2016
Social media monitor August 2016
Bloggers have praised make-up brand Urban Decay’s collaboration with New York tattoo artist Georgia Grey at Bang...August 24, 2016
Shiseido Travel Retail launches Red animation at Singapore Changi
Shiseido Travel Retail has partnered with Changi Airport Group and The Shilla Duty Free to launch a...July 18, 2016
Marionnaud extends digital in-store experience
France-based Marionnaud has added to its in-store digital program in a bid to simplify shopping and make...July 13, 2016