China Connect becomes Asia Loopers

Business conference China Connect has been renamed Asia Loopers in a bid to expand the event beyond China.

The first conference, called Asia Loopers India, will take place on July 8 and focus on digital marketing in India. The event will be held online and include speakers such as communication agency S4 Capital Founder and Executive Chairman Sir Martin Sorrell, Flipkart Head of Monetization Sankalp Mehrotra and Tata Cliq Luxury Business Head Gitanjali Saxena.

The China Connect conference was founded in 2011 with the aim of brings together speakers and experts on ChineseĀ  digital and mobile tech marketing trends.