The fifth edition of the Cosmoprof CBE ASEAN trade show opens its doors tomorrow at the Queen Sirikit National Convention Center, Bangkok, Thailand. BW Confidential is media partner of the event.
This year’s show will see the debut of Cosmopack CBE ASEAN, bringing the beauty supply chain together under a single event. The exhibition area is 30% bigger, expanding across two floors, to accomodate for the packaging section of the show.
This year’s edition will feature more than 2,500 brands from over 800 exhibitors, and 25,000 visitors from Thailand, Malaysia, Singapore, the Philippines, China, Hong Kong, Taiwan, South Korea, Italy, the US, and over 20 other countries.
The event is organized by BolognaFiere, Informa Markets and Shanghai Baiwen Exhibition Co, Ltd, alongside industry partners.
This show will spotlight trends across all sectors of the beauty industry, ranging from ingredients and raw materials, natural and organic beauty products, supplements, OEM/ODM solutions, packaging and manufacturing technology.
There are several zones tailored to both Thai and international businesses, as well as national pavilions for Thailand, China, Taiwan, South Korea, and Italy.
Organizers say Thailand’s cosmetics industry sees average annual growth of 10% to 20% and ranks 17th globally in beauty product manufacturing. The beauty and personal-care market in the country is expected to grow at a CAGR of 5.45% between 2025 and 2034, increasing from $4.75bn in 2025 to $7.87bn by 2034, according to Custom Market Insights.
Key trends for the region include multifunctional products, formulas that adapt to the climate, natural and organic ingredients, sustainable packaging, AI-driven customization and the increasing recognition of T-Beauty.