The 56th edition of the Cosmoprof Worldwide Bologna trade show opens its doors today at the Piazza della Costituzione in Bologna, Italy. BW Confidential is on the ground at the show to bring the latest news and trends from the event.
BW Confidential’s March-April Magazine will be distributed at our booth at the show, at the Buyer’s Lounges and at the News Stand area at the event.
The trade show runs from March 20-23, and this year for the second time all sections of the show open simultaneously today. The three sections are: Cosmopack for the supply chain, Cosmo Perfumery & Cosmetics for perfumery and cosmetics finished products, and Cosmo Hair, Nail & Beauty Salon, aimed at distributors, owners and professionals of beauty centers.
This year’s show has a new layout and an expanded exhibition space spanning more than 170,000m2 (1,829,864ft2). It will feature over 3,000 exhibitors from 65 countries, representing more than 10,000 brands, and is expecting more than 250,000 visitors.
The 29 country pavilions include Australia, Brazil, China, Estonia, France, Germany, Japan, Greece, India, Indonesia, Ireland, Pacific Islands, Italy, Korea, Latvia, Norway, Palestine, Poland, Singapore, Spain, Sweden, Taiwan, Turkey, Ukraine, UK and US.
The event will also host the Cosmoprof Awards, which recognizes products, formulas, packaging and design from exhibitors at the show. BW Confidential will publish a special edition highlighting the winners of the awards and those nominated for the prizes.
A new addition this year is Beauty Stars, a beauty award recognizing professionals and companies in the professional beauty sector.
Other events include CosmoTrends, On Hair and Cosmo Factory, while special areas of the show are the Italian Start Up, Ingredients Zone and the Beauty Tech Area.
There are also a number of educational events, including Cosmopack Stage, CosmoTalks, Cosmo Onstage and CosmoForum.