Milan’s Esxence perfumery event has been moved to March 31-April 2, 2021 in a bid to encourage international attendance.
The show, originally slated for April 16-19, was postponed to the end of May, then moved to February 11-14, 2021, due to COVID-19.
The event will take place at the same venue: MiCo, Milano Convention Centre.
In the last few months Esxence has pursued digital initiatives, including its website’s Esxence Stories, which offers a platform for brands to present new products, as well as Esxence Meets which uses social media as a virtual discussion forum for industry experts.
In addition, some Esxence events will take place digitally through webinars, round tables and lectures featuring industry experts in partnership with international study center Essencional.