This year’s TFWA World Exhibition & Conference, taking place in Cannes from September 29 to October 3, will once again host the i.lab, the area devoted to innovation, tech, digital and data solutions. This year, the area will showcase a wide range of creative services to engage with the traveling consumer.
BW Confidential is once again media partner of the i.lab.
This year, the i.lab’s exhibitors will include:
Blynk, which provides digital signage apps and technology to key brands.
China Trading Desk, a MarTech company specializing in helping global brands penetrate the Chinese market.
Dayholi, which provides digital customer engagement solutions, including livestreams in a 360- degree view and 8K resolution.
Elba Group, which specializes in retail design, visual merchandising and brand identity at the point of sale for the luxury goods and travel-retail market.
Helios Worldwide, a full-service marketing agency providing creative, PR, social media and development services for travel retail and the luxury goods and tourism sectors.
Sthrive, a productivity platform designed to transform retail performance by providing companies with AI-driven insights and automated learning solutions.
Uber Advertising, which offers brands the opportunity to connect with Uber’s 150-million active users in over 10,000 cities in 70 countries. Its ‘Journey Ads’ targets riders on their way to the airport, building brand awareness before they enter duty-free stores.
Utu, which addresses the issue of VAT refunds being taken home by tourists, representing lost sales opportunities for duty-free operators. Instead of taking their VAT refunds home, Utu converts refunds into higher-value vouchers that can be used exclusively at participating duty-free shops.
Voiceback Analytics, a data analytics company with proficiency in data engineering, data analytics & visualisation. Its services include analytics using AI-ML to forecast sales, buyer behavior and optimize promotions.