The latest launches – September 2020
The latest launches in fragrance, color and skincare
September 1, 2020
Selena Gomez’s Rare Beauty to retail exclusively at Sephora
American actress and singer Selena Gomez’s make-up brand Rare Beauty is set to launch on September 3....September 1, 2020
Foreo partners with Oysho for self-care collection
Swedish skincare company Foreo has teamed up with Spanish apparel brand Oysho to retail an at-home self-care...August 25, 2020
Byredo to launch make-up line
Fragrance brand Byredo is to launch a make-up line in collaboration with British make-up artist Isamaya Ffrench,...August 25, 2020
Jennifer Lopez to launch beauty
American singer and actress Jennifer Lopez is set to launch a beauty brand, according to Lopez’s social...August 25, 2020
Luxe Brands launches new Ariana Grande fragrance
US-based Luxe Brands launched a new fragrance for singer and actress Ariana Grande called R.E.M. Grande’s fragrances...August 24, 2020
Pat McGrath Labs partners with Supreme to launch lipstick
Cosmetics brand Pat McGrath Labs has partnered with streetwear brand Supreme to launch a limited-edition lipstick. The...August 18, 2020
Sephora Collection launches clean beauty assortment
Sephora’s has launched a range of clean beauty products under its own private-label brand Sephora Collection brand....August 18, 2020
Kanebo Cosmetics to launch Dual Essence serum for Sensai
Kao-owned Kanebo Cosmetics is set to launch a new serum called Dual Essence for its prestige brand...August 7, 2020
Tumi to launch men’s fragrances
Travel and lifestyle brand Tumi is set to launch its first men’s fragrances called Awaken [08:00 GMT]...August 5, 2020
Madeby Collective to create brand for TikTok personality Addison Rae
Beauty brand incubator Madeby Collective is to launch a brand for social-media platform TikTok personality Addison Rae....August 4, 2020
Kao expands Sensai Biomimesis Veil skincare with applicator launch
Kao is set to launch skincare tool the Veil Applicator as part of Kao’s est brand and...August 3, 2020
Fenty Beauty by Rihanna to launch Fenty Skin
Fenty Beauty by Rihanna (LVMH) is set to launch skincare brand Fenty Skin, according to the brand’s...July 29, 2020
L’Oréal Travel Retail launches Hand Essentials travel kit
L’Oréal Travel Retail is to launch a “Hands Essentials” travel kit combining sanitizing and moisturizing products in...July 27, 2020
Morphe launches new brand Morphe 2
Beauty brand Morphe is set to launch its Morphe 2 brand, consisting of multipurpose products and aimed...July 22, 2020
Cerruti 1881 to launch Cerruti 1881 Silver
Italian fragrance brand Cerruti 1881 (Designer Parfums) is set to launch men’s fragrance Cerruti 1881 Silver. The...July 21, 2020
Giorgio Armani Beauty to launch eco-friendly fragrance My Way
Giorgio Armani Beauty (L’Oréal) is set to launch a major new women’s fragrance with an eco-friendly positioning....July 20, 2020
Patrick Starrr and Luxury Brand Partners launch beauty brand ONE/SIZE
Social-media personality Patrick Starrr has launched a cosmetics brand in partnership with brand incubator and venture fund...July 20, 2020
Penhaligon’s launches travel format fragrances
Fragrance brand Penhaligon’s (Puig) has launched six of its most popular fragrances in a new travel format...July 16, 2020
Kanebo to launch new skincare products
Kao-owned Kanebo Cosmetics is set to launch four new skincare products this fall, as part of the...July 15, 2020
Sephora Collection launches first fragrance line Do Not Drink
Sephora’s private-label brand Sephora Collection is set to launch its first fragrance collection, a line of Eaux...June 29, 2020
Monoprix launches clean make-up collection
French retailer Monoprix (Casino Group) has launched a range of clean make-up called Monoprix Make-up Bio. The...June 23, 2020
Shiseido to launch campaign featuring four new brand ambassadors
Shiseido is set to launch a campaign, featuring four new brand ambassadors, on July 1. The new...June 18, 2020
Morphe and Coca Cola partner to launch make-up collection
Beauty brand Morphe and beverage company Coca Cola have partnered to launch a limited-edition make-up collection. Morphe...June 17, 2020
Kanye West files trademark for beauty products
Musician Kanye West filed a trademark application for a beauty line under his brand Yeezy earlier this...June 16, 2020
Alibaba launches new B2B services for US market
Chinese group Alibaba has launched three new services for US-based small and medium-sized businesses (SMBs), which it...June 3, 2020
Symrise launches Hero to thank COVID-19 frontline workers
Fragrance house Symrise has launched a unisex eau de Cologne called Hero to honor workers on the...May 27, 2020
Coty launches Kylie Skin in Europe
Coty has launched the Kylie Skin brand in Europe through German beauty retailer Douglas. The brand will...May 22, 2020
Foreo launches hair removal device Peach
Swedish skincare company Foreo has launched a hair removal device called Peach. The device uses Intense Pulsed...May 18, 2020
Up-and-coming brands – May 2020
From natural skincare and zero-waste brands to those with a new approach to fragrance, BW Confidential
May 1, 2020