Fragrance Houses

Perfumer views on AI and trends

BW Confidential asks six top perfumers how they see the impact of AI on fragrance creation, about changes in how they work

May 5, 2025
IFF's new advertising campaign

IFF Scent sales up 7% in Q4

IFF’s reported net sales were up 3% in the fourth quarter of 2024 to $2.77bn.

February 19, 2025

Eurofragance names new CEO

Barcelona-based fragrance house Eurofragance has named Joan Pere Jiménez as its new CEO from 2026

February 14, 2025
Givaudan's Roblox game

Givaudan unveils game on Roblox

Givaudan has unveiled Guardians of Memories, a new digital experience on gaming platform Roblox.

January 30, 2025